Licensed Negotiators


Andrew began his Real Estate career in 2010 where he thrived from day one being awarded Rookie of the Year at Lugtons Real Estate. That same year he also placed in the top 15 at Lugtons after only 12 months in the industry.

From there Andrew moved to work as a Buyer Specialist alongside Ray Whites’ number Sales Person. Andrew has gained a wide range of experience that has led to his success not only within the Real Estate industry, but sales, and customer focused roles as well.

Having an inside knowledge of the Real Estate industry, working with buyers and sellers,  Andrew saw an opportunity to provide a service to property owners where they are able to have more control over the sale process and as a result, saving them money which they can put back into their property journey.

In 2017,  Andrew began Sell Direct Real Estate; an online listing platform for people wanting to sell their properties.  Andrew wanted to offer an alternative to the traditional Real Estate process.  From there, two years later, he developed an addition to the business and began offering a negotiation service, providing sellers with more hands on support when if and when this was required. Andrew is always evolving to meet the needs of his clients.

As well as Real Estate, Andrew knows about business. Having worked as a Business Banking Manager at The Bank Of New Zealand he understands the financial side of the operation as well.

Those who have used Andrews negotiation services say that Andrew  “knows his stuff” “is well informed” as well as “so easy to deal with” and “achieved a great result for us!” to name just a few…

Andrew keeps himself well informed and educated regarding current legislation, exchange rates, and all aspects relevant to the sale and purchase process. Dedicated to great results and a motivation to succeed means you will always get the best service with Andrew Wells.


Mike has actively been involved in residential real estate for 25 years as salesperson, manager and owner of several real estate companies. He is a member and an associate of the Real Estate Institute of New Zealand.

Aside from running his own company, Emphasis Real Estate Ltd , REAA 2008, Mike is also an accredited and registered Auctioneer with over 20 years’ experience and has a sound track record of selling under the hammer!

Mike not only has experience in selling real estate, he has also served as lecturer on a freelance basis to corporate agencies as well as privately owned agencies on Auction and Negotiation Strategies. If you are wanting to maximise your sale with a market leading Negotiation Specialist you can’t look past Mike.

An additional service to help maximise your sell in conjunction to any Sell Direct marketing package.